How Much Does Etsy Take From a $28 Sale?
On a $28 sale, Etsy takes $3.11 — 11.1% of the order — and you keep $24.89 before materials, packaging or your own time. $0.45 of that total — the $0.20 listing fee plus the $0.25 payment fixed fee — is charged regardless of order size, which is what pushes the effective rate above the 9.5% the percentages alone would suggest.
| Fee | Amount |
|---|---|
| Listing fee | $0.20 |
| Transaction fee (6.5%) | $1.82 |
| Payment processing (3% + $0.25) | $1.09 |
| Total Etsy fees | $3.11 |
| You keep | $24.89 |
US seller, no shipping charged, no Offsite Ads attribution. Change any input below to see your own numbers.
Try it with your own numbers
Everything above assumes a US seller, no shipping and no Offsite Ads. Put your real figures in below and the gap between $24.89 and what you actually keep is usually shipping — the 6.5% transaction fee is charged on it too.
| Fee | Amount |
|---|---|
| Listing fee | — |
| Transaction fee (6.5%) | — |
| Payment processing | — |
| Offsite Ads | — |
| Total Etsy fees | — |
Where the $$3.11 actually goes
Two of Etsy's four charges are fixed in dollars: the $0.20 listing fee and the $0.25 fixed component of payment processing. That is $0.45 per order, and it does not care what you charged.
At $28 the percentage fees account for $2.66, and the fixed pair adds $0.45 on top. The result is an effective rate of 11.1% against the 9.5% floor the percentages imply — a gap of 1.6 percentage points that exists purely because the order is below about $45.
Above roughly $45 the fixed fees drop below one percentage point of the sale and stop being the thing to optimise. Below it, they are the whole argument for bundling, multi-packs or a higher-priced hero product.
What it takes to net $1,000 a month
Because the fixed fee is charged per order, the number of sales you need to clear a monthly target depends on price in a way that is not linear. At $24.89 net per sale you need 41 sales to net $1,000 in a month — $1148.00 in gross revenue, against $127.51 paid to Etsy.
That is 1.4 orders a day, every day. If that number looks uncomfortable, the lever is price, not traffic: at $37.56 a sale you would need only 27 orders for the same $1,000.
What a 15% discount does at this price
A 15% discount on a $28 item drops the price to $23.80. The percentage fees fall with it, but the $0.45 fixed pair does not, so your net falls from $24.89 to $21.09 — a 15.3% hit to profit for a 15% cut to price.
You would need 18.0% more orders to make the same money. The gap between the discount (15%) and the profit hit (15.3%) is the fixed fee — at higher price points that gap narrows, which is one more reason discounting hurts cheap listings more than expensive ones.
Charging shipping vs building it in
Charging $6.00 shipping separately and baking $6.00 into the item price produce identical fees, because Etsy applies the 6.5% transaction fee to shipping as well as the item. Separate shipping on a $28 item: $3.11 in fees. Free shipping with the price raised to $34: $3.68. The difference is $0.57.
So the free-shipping-versus-charged-shipping decision is not a fee decision at all. It is a conversion decision — and separately, whether a $6.00 higher order value changes how buyers compare you.
Etsy versus your own store at $28
The comparison that actually decides this is not the fee percentage — it is the volume at which a flat monthly fee beats a per-order one. On this $28 order Etsy takes $3.11; a Shopify store on Shopify Payments (2.9% + $0.30) would take $1.11. Etsy costs you $2.00 more per order.
Against a $39/month Basic plan, that gap covers the subscription at 20 orders a month — about 0.7 a day. Below that volume the marketplace is genuinely cheaper, and the traffic Etsy brings is free. Above it, you are paying $1.00 a month for the privilege of listing.
Net per order if you moved: $26.89 against $24.89 here, plus the $39.00 subscription — which is the whole calculation. It is not a moral question about marketplaces, it is whether 20 orders a month clears $39.00 in fees.
What Offsite Ads would do to this order
Offsite Ads is the one Etsy charge that can more than double the bill, and it is the reason two sellers on identical margins can have completely different economics. On this $28 order, a sale attributed to Etsy's ads takes fees from $3.11 to $7.31 at 15%, or $6.47 at the 12% rate. That is 2.4 times the unattributed total.
Net falls from $24.89 to $20.69 on an attributed order, so the same listing is worth 17% less on those sales. If any meaningful share of your traffic is attributed, the average fee you actually pay sits between the two figures, not at the headline one.
Sellers under $10,000 in the past 365 days can opt out. Above that threshold it is mandatory at 12%%, which is a reason to model it in before you scale rather than after — the fee cannot be switched off once you cross.
How much material cost this price can carry
Fees are only half the equation. On a $28 sale you keep $24.89 before materials, so the material cost is what decides whether this price works at all. At 20% materials ($5.60) you clear $19.29; at 50% ($14.00) you clear $10.89.
If a 40% net margin is the target, your material cost cannot exceed $13.69 on this price — 48.9% per unit of room. That is the number to take to a supplier, not the sale price, because Etsy's cut is already fixed and the material cost is the only variable you control.
| Material cost | % of price | Profit per sale | Net margin |
|---|---|---|---|
| $5.60 | 20% | $19.29 | 68.9% |
| $8.40 | 30% | $16.49 | 58.9% |
| $11.20 | 40% | $13.69 | 48.9% |
| $14.00 | 50% | $10.89 | 38.9% |
Nearby price points
| Sale price | Etsy fees | Effective rate | You keep |
|---|---|---|---|
| $22 sale | $2.54 | 11.5% | $19.46 |
| $25 sale | $2.83 | 11.3% | $22.17 |
| $28 sale | $3.11 | 11.1% | $24.89 |
| $30 sale | $3.30 | 11.0% | $26.70 |
| $35 sale | $3.78 | 10.8% | $31.22 |
All rows use the same assumptions: US seller, no shipping charged, no Offsite Ads. The rate falls as the price rises because the fixed $0.45 is spread thinner.
Frequently asked questions
How much does Etsy take from a $28 sale?
Etsy takes $3.11 from a $28 sale: $1.82 transaction fee (6.5%), $1.09 payment processing (3% + $0.25) and the $0.20 listing fee. That is 11.1% of the order, leaving $24.89.
What percentage does Etsy take in total?
For a US seller on a $28 order it works out to 11.1% — but that is not a fixed percentage. Etsy's percentage fees are 9.5%; the rest of the gap is the $0.45 of fixed fees spread across the order. The same seller on a $100 sale pays closer to 10%.
What price do I need to net $25 after Etsy fees?
About $28.12. Solving for $25.00 net means dividing (target + $0.45) by 0.905, the share of the order you keep once the percentage fees are applied. Anything below $28.12 nets less than $25.
How many sales do I need to net $1,000 a month at $28?
41 sales, at current fees — about 1.4 a day. That is $1148.00 in revenue, of which $127.51 goes to Etsy.
Can I avoid Etsy's Offsite Ads fee?
Only if you have sold under $10,000 in the past 365 days — those sellers can opt out. Above that threshold participation is mandatory at 12% on attributed orders, and the 15% rate applies to smaller sellers who stay opted in. None of the numbers on this page include Offsite Ads.
Does Etsy charge fees on sales tax?
No. Sales tax collected by Etsy is not part of the order value the transaction fee is calculated on. It is also not money you keep — it passes straight through.
Last reviewed: October 2026. Rates are Etsy's published US fee schedule; regional regulatory operating fees, currency conversion and Offsite Ads are not included. See the full Etsy fee calculator for the complete input set.